Mistakes most customers make
Knowledge check: Mistakes most customers make
Your borrowers need you
What every borrower really wants
Knowledge check: What every borrower really wants
Adapting to the market
Cultivating interest from your borrowers
Stop selling, start solving
Knowledge check: Stop selling, start solving
The multiplication effect
Knowledge check: The multiplication effect
Building trust with your borrowers
The truth about rate
Knowledge check: The truth about rate
Our product is money
Knowledge check: Our product is money
Addressing rate with your borrowers
Mid-point check-in
The case for selling value
Knowledge check: The case for selling value
Adopting a solutions mindset
Knowledge check: Adopting a solutions mindset
Selling value to your borrowers
The root, not the fruit
Knowledge check: The root, not the fruit
Converting through conversation
Knowledge check: Converting through conversation
Slow is smooth, smooth is fast
Knowledge check: Slow is smooth, smooth is fast
Ending The Million Dollar Minute
Knowledge check: Ending The Million Dollar Minute
Gaining commitment from your borrowers
